DiSiena Furniture to introduce a “New” DiSiena as it celebrates 65 years!
DiSiena Furniture, a leading furniture retailer in the Capital Region is celebrating 65 years in business as it reinvents itself to grow and adapt to the changing needs and tastes of loyal customers and the tech-savvy residents that Tech Valley brings to the region. DiSiena will soon introduce the “new” DiSiena featuring a remodeled look, contemporary new product mixes and displays, increased staff, as well as innovative management processes and the latest technology to offer the Capital Region the very best in quality retail furniture products, the largest selection in Upstate New York and continued legendary service.
“Sixty five years in business is an amazing accomplishment and a testament as to how committed the DiSiena family and our terrific staff are to providing outstanding customer service, high integrity and a superior product offering and selection you won’t find anywhere else. It’s also a testament to our ability to maintain relevance through forward thinking,” said Sal DiSiena, Owner. “Whether it’s adapting to changes in the industry or the economy, and we’ve endured natural disasters. Now we are servicing a worldly and in some cases transient new kind of customer that Tech Valley growth brings to the Capital Region, a customer the traditional furniture store doesn’t appeal to. We wouldn’t be where we are today if we didn’t have the ability to evolve.”
DiSiena Furniture, which has three retail showrooms in Mechanicville covering over 85,000 square feet, features Upstate New York’s largest selection of home furnishings with over 80 name brands including Rowe, Thomasville, Flexsteel, Harden, Broyhill, La-Z-Boy, Bernhardt, Stanley, Serta, Stearns and Foster, Sealy and many more. DiSiena is an area-exclusive provider of product lines such as Thomasville. As DiSiena prepares for new inventory and the unveiling of its new look, a remodeling sale has been planned beginning in mid-September.
“Our parents, Angela and Bernard, started DiSiena Furniture 65 years ago because they believed in the industry, the products, and most importantly the Capital Region,” said Carol Zappone, Owner. “Sixty five years later, Sal and I, our families and our staff passionately share those same ideals and continuing the DiSiena family tradition by staying true to who we are but also recognizing the need to evolve in order to continue offering our customers the quality furniture products, selection and service that DiSiena is known for. We’re excited for the new DiSiena and for what’s happening in the region.”
About DiSiena Furniture
DiSiena Furniture is Located in Mechanicville, New York in the heart of the Capital District. As a leader in the retail furniture business in the Capital Region, DiSiena has an extensive collection of furniture and accessories for the living room, dining room, entertainment, home office, and bedrooms. DiSiena offers a wide array of dining furniture, bedroom sets, mattresses, entertainment units, home office furniture, living room pieces or accessories to complete the look. With over 80 main brands of furniture and mattresses including Rowe, Thomasville, Harden, Broyhill, La-Z-Boy, Bernhardt, Stanley, Flexsteel, Serta and many more, DiSiena has the largest furniture showroom in Upstate New York.
DiSiena is proud to have been chosen as the best furniture store in the Capital District by readers of the Community News! The main showroom and design center is located at 115 Round Lake Avenue while the downtown showroom is located at 80 North Central Avenue. Visit them online at www.disienafurniture.com
About Millennium Business Communications
Millennium Business Communications is one of the Capital Region’s premier, full-service marketing communication firms offering a full array of marketing, advertising, web development, public relations, mobile marketing, business consultancy, video and event production services. Millennium has won several national and industry awards for its Video, Web and Print Media production, the most recent being a 2013 Communicator Award in the Corporate Video category.
Millennium launched Binary Communications in 2011, which is focused exclusively on mobile marketing solutions. Visit Millennium at http://www.millenniumbc.net and Binary at http://www.binaryllc.com for more information.
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